Hey Stranger!
We work across strategy, creative, and marketing. Mostly by not overthinking the boundaries between them.
Most days, we’re joining things up. Ideas with execution. Thinking with making. The kind of work that happens best when everyone’s in the room, sleeves rolled up, figuring things out as we go.
Sometimes it’s quiet. Sometimes it’s a bit loud. Usually it’s somewhere in the middle, paying attention to the details, adjusting as we learn, and keeping things honest.
If that sounds like your kind of company, say hi.
The Team
We’re a mixed bunch. Different backgrounds, different rhythms, shared standards. Curious by default, opinionated when it counts, and occasionally guilty of strange hobbies or dangerous passions.
Oh Jing Fang
Group Studio Manager
”You put on Asana already?”
Joyce Lee
Group Marketing Manager
”BRB climbing rocks”
Tang Yi Ting
Group Brand Manager
”Anyone want kitkat?”
Hamaiza Kasban
Senior Art Director
”No Em dashes!!!”
Venice Lee
Associate Marketing Director
(New Bahru)
”Anyone want to share bubble tea?”
Lee Yee Lei
Marketing Associate
(New Bahru)
”Karaoke…?”
Ser Tan
Senior Marketing Associate
(Claudine)
”Did someone say bubble tea?”
Faith Teo
Senior Marketing Associate
(Fico, Somma)
”Let me get back to you ASAP”
Francesca Teo
Senior Marketing Associate
(Odette)
”Be kind!”
Ying Ying Lee
Head of Brand
”I may break your arm”
Tania Chan
Chief Marketing Officer
”Shots! Lets get shots!
Faye Lee
Group Project Manager
(Integrated Design)
”ARRGHHHHH”
Esther Poh
Head of Creative
”Can is can…”
Nicole Chua
Art Director
”Should I go for spin class today?”
Adelia Lim
Senior Art Director
”I’m so hungry I can eat a cow“
Rachel Ng
Senior Marketing Manager
(Tanjong Beach Club)
”Hi guys, can you hear me?”
Charlyn Yap
Partnerships Director
”I go walk my dogs and come back”
From Idea to Experience
Brand Strategy
Brand Naming
Brand Architecture
Brand Communications
Art Direction
Creative Direction
Visual Identity
Exhibitions & Events
Marketing Campaigns
Signage & Way finding
Spatial Styling

